Deep Dive.
Trust-Driven Landing Experience
Marketing Strategy: In the water purification market, credibility is the ultimate currency. I engineered the initial landing experience to immediately communicate trust, leveraging their 20+ years of expertise and 50,000+ client base. The typography and layout are meticulously structured to guide the user from curiosity directly to confidence.
Interactive ROI Savings Calculator
Marketing Strategy: Just like SULOOK, households don't want to spend large amounts on a water purifier—they want to stop paying for plastic carboys. I designed this interactive calculator so families can input their weekly water consumption and instantly see their 5-year net savings. It scientifically proves that the device pays for itself in months.
Interactive Reverse Osmosis UI
UX Design: Water purity is an invisible product. To build undeniable trust, I designed an interactive breakdown of the Reverse Osmosis process. As users hover over the filters (hover over the mockup to see it in action), the UI dynamically changes to reveal the specific contaminants blocked. It educates the consumer and positions the brand as a premium authority.
"Get a Quote" Lead Generation Funnel
Marketing Designer Role: Instead of slapping static price tags that scare away premium buyers in a fluctuating economy, I replaced cold prices with a strategic "Get Quote" (Teklif Al) conversion funnel. This UX decision drives high-intent traffic directly into their communication channels, allowing the sales team to close deals via personal consultation.
SEO-Driven Content Architecture
Why I built this: A beautiful site is useless if nobody finds it. I engineered the entire platform around local and national SEO. By implementing an optimized, content-rich blog structure, the site organically captures high-intent Google searches (e.g., "en iyi su arıtma cihazı"). The design ensures these readers are seamlessly funneled into the product pages.